On Saturday, June 14, 2025, starting at 3:00 p.m., the Ferrari SF Grand Est dealership in Mulhouse opened its doors to offer guests a unique and emotional experience: the live broadcast of the start of the 24 Hours of Le Mans, shown on a giant screen at the heart of the showroom.
On the occasion of this highly anticipated 93rd edition, clients, friends of the brand, and motorsport enthusiasts gathered in a warm and welcoming atmosphere to support Scuderia Ferrari and its three 499P Hypercars competing in the top category: cars numbered 50, 51, and 83. For Ferrari SF Grand Est, this edition held a particularly special meaning, as the dealership is officially involved as a sponsor of cars #50 and #51 for the entire Hypercar program, in collaboration with Ferrari – AF Corse. A strong and lasting commitment that we were proud to represent throughout the event.
To make the event truly special, the dealership created a complete experience: the race was broadcast live on a giant screen, accompanied by a refined cocktail bar, a gourmet buffet served throughout the day, and a racing simulator that allowed guests to enjoy a fun and immersive dive into the world of endurance driving.
The race itself, intense and filled with dramatic twists, saw the number 83 Ferrari from the AF Corse team take a brilliant and well-deserved victory after a remarkable performance. Marked by consistency and precision, this win crowned a day defined by passion, excitement, and community. It was all the more meaningful as this privately entered 499P triumphed over factory teams, once again affirming Ferrari’s place at the top of global endurance racing.
Ferrari SF Grand Est warmly thanks all the guests who attended and helped make this event a true success. Your loyalty, enthusiasm, and connection to the Ferrari brand gave full meaning to this day dedicated to performance and elegance.