On October 15th, our Ferrari SF Grand Est showroom in
Mulhouse had the honour of unveiling the all-new Ferrari Amalfi in an exclusive
premiere attended by more than 200 guests.
For this exceptional evening, we created an immersive
experience combining dynamic lighting, a refined soundscape, and an engaging
presentation by Francesco Balli – General Manager Ferrari West Europe and Ivan
Benaduce – official Ferrari driver and instructor. This highlight of the night
allowed our clients and partners to discover Ferrari’s latest masterpiece in an
elegant and captivating atmosphere, true to the brand’s spirit.
Upon arrival, our guests were welcomed into a setting
carefully designed for the occasion. A gourmet catering buffet offered a
selection of refined dishes, complemented by a champagne bar and cocktail bars
hosted by skilled mixologists. Every detail — from the reception to the staging
— was crafted to deliver an experience worthy of the prestige of the Ferrari
brand.
Dressed in Bianco Artico with a stunning Verde
Bellagio leather interior—a hue inspired by the shimmering reflections of the
sea along the Amalfi Coast—the Ferrari Amalfi instantly won over the audience.
Powered by a 3.9-litre twin-turbo V8 engine delivering
830 horsepower, the Amalfi accelerates from 0 to 100 km/h in just 3.3 seconds
and reaches a top speed exceeding 320 km/h. This new model perfectly embodies
the harmony between power, elegance, and responsiveness, once again pushing the
boundaries of Italian design and performance.
Throughout the evening, guests had the opportunity to
engage with their personal advisors and the Ferrari team, admire the car from
every angle, and share a moment of excitement over a convivial cocktail.
An evening defined by elegance, passion, and the
Ferrari spirit, one we will remember fondly and look forward to reliving at our
future events.
Watch the video of
the event